Full-stack product engineering for founders who can't afford to ship the wrong thing.
Discovery to launch and the months that follow. Brand, design and engineering in the same room — production-grade from day one, not prototype-grade.
The expensive mistakes happen before the first commit. We do that work first.
Wrong customer. Wrong feature order. Wrong build-versus-buy call. Most of what kills a product gets decided in week one, ships in month three, and only becomes obvious in month nine when the runway tightens.
We move that work to the front. Real discovery, defended scope, honest pushback on what not to ship — then design and engineering follow it, in vertical slices, in the same room.
The work, specifically.
Discovery that survives contact with the build
Stakeholder interviews, customer-journey mapping, build-versus-buy evaluation against real candidates — not a kickoff slide deck. Findings turn into a roadmap you can defend internally.
Vertical slices, not Figma frames
Every two weeks there's a real flow you can click through. End-to-end, in production, behind a flag. No big-bang launches. No surprises in month three.
Production-grade from day one
Sentry, structured logging, automated migrations, type-safe contracts, auth, billing, multi-tenant orgs — set up before the first feature ticket. Day-90 reliability is not retrofitted.
A modern, boring stack
TypeScript, Next.js, tRPC or GraphQL, Postgres, Stripe or Polar, Better Auth. Boring on purpose — so the surprises happen in the product, not the infrastructure.
We stay after launch
Launch is the start of the work, not the end. Analytics, experimentation, the next round of priorities — informed by what real users actually do, not what we hoped they'd do.
Two-week slices, from week two.
Week 0–2: discovery, scope and the foundations no one wants to pay for but everyone needs by month three.
Week 2 onwards: a clickable, production-grade slice every fortnight. You see real product, not progress slides.
Post-launch: we stay in the room. Analytics, iteration, the second-round priorities you couldn't have known before real users showed up.
Where we've done this.
Steam Factory
Custom booking platform after six off-the-shelf systems failed the park's real rules. Booking, parties, restaurant ordering, eshop, POS integration — one platform.
→Read the case studyZadaj dopyt
From idea to production in under four months — Slovakia's only tradesman marketplace without pay-per-lead pricing.
→Read the case studyQuablo
QR + attribution platform we built for ourselves. Now a live SaaS on three pricing tiers.
→Read the case studyBuilding something you can't ship the wrong way?
We take a small number of product engagements per year. Tell us what you're trying to build and we'll tell you honestly whether we're the right team for it.
Let's talk!